Attendance Projections

Visitors Will Come

ERA projects attendance for the Museum on the extent of the resident market, the traveler market, and market penetration rates achieved by comparable military museums. Museum attendance during a “stabilized” year of operation is expected to range between 253,000 and 310,000. After the initial novelty of a new museum in the local market has subsided, a stabilized level of attendance typically occurs by the third year of operation.

The convenient location of the Museum will enhance attendance:

+ only 25 miles from downtown Washington
+ easy access from I-95 and I-66
+ only one mile south of Potomac Mills
+ 160 thousand vehicles pass the site every day on I-95
+ to a “Corridor of Military History” that includes the National Museum of the Marine Corps, the  Manassas Battlefield, the Udvar-Hazy Air & Space Museum and the future National Museum of the U.S. Army