Demographics/Market

Visitors will come from all over the region and country.

The exhibit experience at the Americans in Wartime Museumâ„¢ will attract a wide and diverse audience and ensure many return trips as visitors become inspired to learn more about the extraordinary heroism of ordinary Americans.

The Museum is located near Washington, D.C. in the fastest growing suburban area in the United States that includes Prince William, Loudon, Fauquier, Stafford and Fairfax Counties in Virginia.  The museum will draw regional residents from Richmond to Baltimore.

By 2008, the entire Washington metropolitan area will experience about 20.1 million person-trips, with 8.7 million of those going to destinations in Northern Virginia, the home of the Museum. With easy access from Interstates 95 and 66, the Museum is positioned to attract visitors to the D.C. area.

The Museum market area, which encompasses a 50-mile radius, has over 5,000,000 residents.

Distance from Museum Population Projection
0 to 10 miles 300,000
20 to 25 miles 2.6 million
25 to 50 miles 5.8 million